CREATIVE BRIEFGood design begins with the right questions. Creative Brief Name Email Phone Company Name Tagline or Slogan WHAT do you do & HOW do you do it? Company Backstory - WHY do you do what you do? Company Mission Statement (if you don't have one, what do you want your company to be known for?) Brand Attributes & Personality - words that describe who you are as a company. Target Market - WHO is your Audience? List your Top Competitors & describe what makes you different. reCAPTCHA SUBMIT If you are human, leave this field blank.